"Give us this day our daily bread subsidy'

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Government doesn't take care of the underprivileged. Why, at this very moment, Shirley Williams, Labour's Secretary for Prices and Consumer Protection, is working out ways of subsidising brend.

Of course, this may not mean much to your average bread-cater in the street, In fact, he or she Jiterally won't notice the difference: all that will happen will be that a rise of 1p, or lip that would have been there otherwise, won't be There.

But that's not the point, Think about all the good it will do for the deserving poor-the poor, unpovershed souls will benelit from more than t30 million in handouts from the Government.

largest baker, had to try and make profit, and Chat rageed giant, Rank on only £28 million.

Yes, a £30 million shot in the arm is just the thing that's needed to let our food monopolies live in fortunate bread companies. These imget!

And well they deserve it. Why last year Spillers-French, our second ends meet with a paltry 110 millions citizens, Hovis McDougall, was limping along the style to which they are accus tomed. And if they agree not to put prices up too much into the bargain well, how gallant can you After all, what is this country coning to wben three of the most enterprising firms in the land are barely able to make S75 millen out of selling food to thei fellowThere are those who may say that food is an essential social need and should be provided free of capitalist profit making. They may even say that subsidies on food are absurd as long as profits are being made out of its production and sale, and call for the total nationalisation of the big food firms.

Clearly such people are flying in the face of the very essence of our capitalist civilisation, Profit-making is the boliest of activities. How fitting then, that the provision of our daily bread should show a good return.

At least the Labour Government has shown a proper understanding of these matters. All right-thinking people will applaud their sound decision to contribute to the upkeep of our imporerished food monopolies As for the niggling critics, there is a good oki phrase that can dispose of Them: "Lot them cat cake?